Hip Hop icon Slapdee – AKA the “King of Zed Hip Hop” – shared the limelight with the undisputed King of Beers in front of over 150 A-list celebrities and guests during the unveiling of Budweiser Lager in Lusaka this week.
After an intensive activation campaign for the latest addition to its portfolio, Zambia Breweries formally unveiled AB InBev’s leading global brand Budweiser Lager on August 2, 2018 at Lusaka’s The Other Side venue at Latitude 15.
Budweiser is a medium-bodied beer with subtle aroma notes of malt and Noble hops with a fruity nose giving it a clean smooth taste. The American lager has the world’s largest brand value and the most expensive brewing process designed to produce a drink that is as close to a perfect balance of flavour as a beer can get.
It has been launched in Zambia with a full launch event planned for later in the month.
The King of Beers is no stranger among football lovers as it was the official sponsor of the just-ended 2018 FIFA World Cup in Russia.
Speaking at the launch of the premium beverage, Zambian Breweries Country Director Jose Moran said he was excited by the Zambian Breweries portfolio continuing to grow, giving beer lovers across Zambia a wide variety of world-class beverages to choose from.
“As Zambian Breweries, we want to offer our consumers quality and prestigious global brands which will expand our current portfolio while also indulging the passion of beer connoisseurs in the country,” said Mr Moran.
The Budweiser launch demonstrated the company’s desire to come up with fresh ways to engage directly with its consumers and forge new friendships by bringing people together for a better world, he added.
The country director also encouraged consumers to enjoy the brand responsibly.
“As Zambian Breweries, we would like our consumers to enjoy this brand responsibly by avoiding drunk-driving and underage drinking.
Zambia Breweries products are all about bringing people together thus we decided to introduce our latest product to the people by embracing this philosophy and going out to directly engage with our customers and share our mutual love for world class beer through these events.”
Budweiser, which now has a presence in over 80 countries across the globe, is being brewed for the first time in Africa at the AB InBev brewery in South Africa.
PICTURES FROM THE EVENT
Terrible influence on society such events.
Thanks
BB2014,2016
Why ma gelo dressed in red ni ma black beka beka? …
Sorry ni kuti ba zungu, ma kalala na ba mwenye na beve ni ba mushe ka …
Mosi is still the best lager, followed by Rhino.
Fi Budweiser fya chabe chabe fye, maybe Zambia will have better cooking pots.
Mosi is the King of Beer! Fu.ck Bud
Like we need anymore alcohol in Zambia…..!!!!!!!!!
be natural our beautiful ladies. God did not make a mistake by giving you the hair you have. Doo’t wear these ma wigs made from hair of dead people. You have no idea where this hair
Has Mosi Lager been launched elsewhere with such fanfare? Slavery to glorifying imported brands is amazing!
Kachasu and Junta are the best beer….lol
Nkala chabe mfwiti ewe Mushota atase!
Isn’t it a shame though that all women, without exception are spotting fake hair?
What do people of races with straight hair think about our women when they see this, a people exuding confidence? No!
They see a complex of inferiority.
I wish chibuku can be launched in GERMANY where budwiser comes from, WHY BLACK GIRLS HAVE BLACK KNEES whilst elsewhere looks brown?
Something else above the black knees also has a shade of black actually! You just need to look carefully further up …
Bud is American
Budweiser is an American lagar not Germany,
At first, I thought they were representatives of a party of fires, arsonists and tribal hooligans!
Nsimbi black knees shows kuti these girls are hardworking remember when doing chores most of them are in a Chitenge kneeling on the floor to sweep and shine those floors then beganangu it’s bleaching but knees are hard to bleach ka lol
Vandu, i was talking about the same thing just yesterday…. Inferiority complex ekufwa!
Coors Banquet is far much better than Budwiser. Ka chilled dumpy bottolo nipake not vi Budwiser. Ill……..!
Dumb men with dumb comments. Take a look at your own knees and elbows, you will see the same colors.
The hair though. All have dead squirrels on the heads. Black girls have beautiful hair, why are they ashamed of it?
Ndwii tekanya
We dont have mu kaladi wa black problem as men.Go back to the photo i was just laughing after reading the post and going back to check the photo.Our women be proud of yourselves.Personally i have never been attracted to bleached women,one wonders which men even admire these ma kaladi ba Black.For me i yearn for the actual black woman not these fake ones.Anyway they are normally liked by equally fake characters with fake accents and lives,from this event some probably went to sleep on the floor….
Check the girl on the left in the middle,now there is an original African woman
Daft people celebrating the launch of beer.
Our women are completely lost on issue of fake hair. Most men don’t like it but what do you expect when we have ‘creatures’ like Dora as our women in leadership!
Zambian women are like Nigerians …you can tell that a flight is going to Nigeria whilst at Transit airport by the bleached skin, weavers and wigs its off putting. Tanzanian and Kenyan women are more proud of their beauty and skin!
No thanks. Yawn.
All major brand beers are owned by at least three global giants…it seems ZB is the only one making a killing in Zambia and putting alot of people in hospital at great cost to the taxpayer. Tax needs to be increased on alcohol nothing pleasing about photos above!!
Zambia has A-list celebrities? HAHAHAHAHAHA!! who are these people????